---
product_id: 4198432
title: "Keep It Simple: The Early Design Years of Apple"
price: "฿44338"
currency: THB
in_stock: false
reviews_count: 8
url: https://www.desertcart.co.th/products/4198432-keep-it-simple-the-early-design-years-of-apple
store_origin: TH
region: Thailand
---

# Keep It Simple: The Early Design Years of Apple

**Price:** ฿44338
**Availability:** ❌ Out of Stock

## Quick Answers

- **What is this?** Keep It Simple: The Early Design Years of Apple
- **How much does it cost?** ฿44338 with free shipping
- **Is it available?** Currently out of stock
- **Where can I buy it?** [www.desertcart.co.th](https://www.desertcart.co.th/products/4198432-keep-it-simple-the-early-design-years-of-apple)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Description

desertcart.com: Keep It Simple: The Early Design Years of Apple: 9783897904071: Esslinger, Hartmut: Books

Review: A must read for every Apple and design fan - Frog design is one of my all-time favorite design studios and they did a remarkable job with Apple by designing products pre Jony Ive era. I guess since Jobs has now passed away we'll see a flood of books describing him as a person and this book is no exception. However the tone of voice is more or less warm and it seems that Hartmut and Jobs did share a common view on things. This is a good read, nice layout and pictures from frog design archives including some crazy futuristic sketches. Good background on designs and motivations. Well worth the money invested.
Review: If you love good design, this book will fascinate you; if you are also a fan of the early Macintoshes, you are in for a treat! - I love this book. I have respected Hartmut Esslinger and Frog Design since their early involvement with Apple and Steve Jobs. This book is a treasure. It is loaded with images of models/prototypes that allow a glimpse into the design process. I found the text to be a little self serving, but his message about the integration of design in what could other wise be engineering driven product development is as timely now as it was in the 1980s when he brought the model to Apple. Excuse me while I go back and peruse the book again.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #3,326,429 in Books ( See Top 100 in Books ) #969 in Design History & Criticism |
| Customer Reviews | 4.5 out of 5 stars 78 Reviews |

## Images

![Keep It Simple: The Early Design Years of Apple - Image 1](https://m.media-amazon.com/images/I/71GTxEnlchL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ A must read for every Apple and design fan
*by D***G on January 21, 2014*

Frog design is one of my all-time favorite design studios and they did a remarkable job with Apple by designing products pre Jony Ive era. I guess since Jobs has now passed away we'll see a flood of books describing him as a person and this book is no exception. However the tone of voice is more or less warm and it seems that Hartmut and Jobs did share a common view on things. This is a good read, nice layout and pictures from frog design archives including some crazy futuristic sketches. Good background on designs and motivations. Well worth the money invested.

### ⭐⭐⭐⭐⭐ If you love good design, this book will fascinate you; if you are also a fan of the early Macintoshes, you are in for a treat!
*by S***I on June 25, 2014*

I love this book. I have respected Hartmut Esslinger and Frog Design since their early involvement with Apple and Steve Jobs. This book is a treasure. It is loaded with images of models/prototypes that allow a glimpse into the design process. I found the text to be a little self serving, but his message about the integration of design in what could other wise be engineering driven product development is as timely now as it was in the 1980s when he brought the model to Apple. Excuse me while I go back and peruse the book again.

### ⭐⭐⭐⭐⭐ Fantastic
*by C***O on June 25, 2014*

excellent book, excellent seller, excellent service! Totelly recommend, apple every time is good, desing fantastic, a book that surprised me for its beauty, quality and content

---

## Why Shop on Desertcart?

- 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016
- 🌍 **Shop Globally** — Access 737+ million products across 21 categories
- 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price
- 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members)
- 🔒 **Secure Payments** — Trusted payment options with buyer protection
- ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews

**Shop now:** [https://www.desertcart.co.th/products/4198432-keep-it-simple-the-early-design-years-of-apple](https://www.desertcart.co.th/products/4198432-keep-it-simple-the-early-design-years-of-apple)

---

*Product available on Desertcart Thailand*
*Store origin: TH*
*Last updated: 2026-02-06*