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Winner of the Financial Times Business Book of the Year Award ‘Absolutely outstanding’ Tim Harford, author of The Undercover Economist 'A masterclass’ Angela Duckworth, author of Grit ‘Excellent’ Andrew Hill, Financial Times We used to think of failure as a problem, to be avoided at all costs. Now, we're often told that failure is desirable - that we must ‘fail fast, fail often’. The trouble is, neither approach distinguishes the good failures from the bad. As a result, we miss the opportunity to fail well . Here, Amy Edmondson – the world’s most influential organisational psychologist – reveals how we get failure wrong, and how to get it right. Drawing on four decades of research into the world’s most effective teams, she unveils the three archetypes of failure – basic, complex and intelligent - and explains how to harness the revolutionary potential of the good ones (and eliminate the bad). Along the way, she poses a simple, provocative question: What if it is only by learning to fail that we can hope to truly succeed? ‘Lays out a clearer path about how to stop avoiding failure and take smarter risks.’ Books of the Year, Financial Times Review: Good book. Worthy of time. Serves as both professional n self help book. - This book is FT business book of year (2023). And that's what got me to read it. This book has delivered beyond my expectations. I can undoubtedly recommend this as both a business and self-help book. This book made me pause, reflect and re-evaluate my professional n personal experiences. This book teaches us to understand context in any situation n failure; it encourages to try new things as it is the only way to learn n discover. The idea isn't to never fail but have intelligent failures with minimum risk. Life in itself is a book in writing, and as we turn pages, let's be kind to ourselves n others. Be self aware n enable psychological safety for others wherever possible. Review: Stop punishing mistakes if you want Innovation - Reading Right Kind of Wrong felt like having a wise friend whisper: “Hey, it’s okay. You are allowed to trip… just don’t pretend the floor didn’t exist.” The book made me reflect on a deeper truth: when humanity started exploiting nature, we didn’t stop there. We started doing it to each other too. Especially in our workplaces. Instead of nurturing learning, many organisations built cultures of toxicity where fear wore a tie and power held the whiteboard marker. People didn’t stop being creative. They just stopped showing it, afraid of looking foolish and a failure in front of their boss. And that silence? That’s what leads to the wrong kind of wrong. What Edmondson calls for is simple but radical: psychologically safe spaces. Places where mistakes aren’t career-ending, but conversation-starting. Where “I don’t know” is met with curiosity, not condescension. Where experiments are not just tolerated, but toasted with awkward cake in the break room. If we want innovation, we have to stop pretending we are productivity robots and start remembering we’re learners. This book is a beautiful guide to that very human journey. Read it. Then fail fabulously with heart, humor, and a Post-it note that says, “Learning in progress.”
| Best Sellers Rank | #20,251 in Books ( See Top 100 in Books ) #102 in Psychology (Books) #355 in Motivational Self-Help #633 in Analysis & Strategy |
| Customer Reviews | 4.5 out of 5 stars 733 Reviews |
K**R
Good book. Worthy of time. Serves as both professional n self help book.
This book is FT business book of year (2023). And that's what got me to read it. This book has delivered beyond my expectations. I can undoubtedly recommend this as both a business and self-help book. This book made me pause, reflect and re-evaluate my professional n personal experiences. This book teaches us to understand context in any situation n failure; it encourages to try new things as it is the only way to learn n discover. The idea isn't to never fail but have intelligent failures with minimum risk. Life in itself is a book in writing, and as we turn pages, let's be kind to ourselves n others. Be self aware n enable psychological safety for others wherever possible.
S**A
Stop punishing mistakes if you want Innovation
Reading Right Kind of Wrong felt like having a wise friend whisper: “Hey, it’s okay. You are allowed to trip… just don’t pretend the floor didn’t exist.” The book made me reflect on a deeper truth: when humanity started exploiting nature, we didn’t stop there. We started doing it to each other too. Especially in our workplaces. Instead of nurturing learning, many organisations built cultures of toxicity where fear wore a tie and power held the whiteboard marker. People didn’t stop being creative. They just stopped showing it, afraid of looking foolish and a failure in front of their boss. And that silence? That’s what leads to the wrong kind of wrong. What Edmondson calls for is simple but radical: psychologically safe spaces. Places where mistakes aren’t career-ending, but conversation-starting. Where “I don’t know” is met with curiosity, not condescension. Where experiments are not just tolerated, but toasted with awkward cake in the break room. If we want innovation, we have to stop pretending we are productivity robots and start remembering we’re learners. This book is a beautiful guide to that very human journey. Read it. Then fail fabulously with heart, humor, and a Post-it note that says, “Learning in progress.”
P**P
Scope of improvement
Front paper Binding can be improved, paper quality is good 👍 If possible from.next.time put some color picture also where required
V**U
Best Read for a new Entrepreneur or an organization.
The quality of the content written by the author is out standing as she describes about how different companies have achieved success from their hard work and overcoming different kind of mistakes that made along the process. The narration of real life stories along with her personal stories at Harvard with her colleagues and research colleagues is very fascinating. It a go to book for any one who what to make a successful business company on their own from scratch which helps in understanding the kinds of mistakes we make and how to mitigate them by understanding their nature .
C**N
An absolute masterpiece which puts failure in context
This is a gem. It challenges deeply held assumptions while offering a practical roadmap to think—and lead—differently. Amy Edmondson does a brilliant job breaking down failure into thoughtful categories, showing us that not all failures are created equal. The central idea—that intelligent failure is essential for innovation—really struck a chord. It’s something leaders across industries need to embrace, especially in high-stakes environments where the cost of stagnation is greater than the cost of a well-reasoned risk. What I appreciated most is that Edmondson doesn’t romanticize failure. She lays out a clear framework for learning, adapting, and leading through it. It’s scientific, candid, and deeply human. This is not just a business book—it’s a mindset book. If you’re serious about growth, innovation, or leading in complexity, read this. Then make everyone on your team read it too. A must read for teenagers navigating the relentless grind of competitive exams. In a culture that equates success with perfection, Edmondson offers a much-needed reminder: real growth happens when we take risks, learn from setbacks, and stop fearing failure as the end. It’s a mindset shift that can change how we approach learning, work, and life itself.
A**R
A book for succeeding
Every business needs to imbibe its message
D**A
Book is good
Buying in hard cover means I want the cover to stay hard when it arrives me. Bad quality of of boom preservation by the seller or if that a issue at handling by delivery chain. Gotta figure out
A**K
Amazing
Amazing read 🫡🫡
A**A
Comprado nuevo llega en un estado deplorable
L**A
Failing = Growth
I read this book some months ago, and interviewed Amy Edmondson shortly after. This book is well-researched and scientifically based, but Amy states clearly the cost of not understanding the value of failing. She shows us how to design a culture that connects failure directly to learning and growth. A great study and valuable read for every leader today.
K**N
un libro che ci aiuta a capire che si puo falire bene
Amy Edmondson condivide le sue ricerche suo falimento, e non soltatno ci aiuta a capire le diverse tipologie di falimento, ma ci da un nuovo linguaggio per poter capire quale tipo di falimeno possono renderci piu forte! A must read per chiunque ha il desiderio di crescere.
T**N
Food for thought!
Absolutely fantastic book by a thought provoking author!
R**O
valioso libro sobre la ventaja de experimentación
Es el segundo libro que leo de la autora. Me parece un título muy interesante sobre la importancia de tomar riesgos de forma inteligente y tomar los errores como oportunidad de crecimiento.
Trustpilot
3 weeks ago
2 months ago