Almay Mascara, Thickening, Volume & Length Eye Makeup with Aloe and Vitamin B5, Hypoallergenic-Fragrance Free, Ophthalmologist Tested, 402 Black (Pack of 1)

This is the gentle formula that I needed with the deep intensity and thickness that I wanted- and all for under $10 bucks! Amazing. You have to work with this is little- wiggle the wand- do a little spin and flick - but the very cool thing is that it IS workable. It doesn't clump up if you keep applying strokes of it to get it right- and if does you can keep going and fix it. The formula is more pliable than most mascaras too which really helps. The best thing is- it doesn't irritate me- even if I happen to fall asleep with it still on- not a problem! My secret- I favor winging out the corners first and lengthening them- flaring them off to the side for more drama- then I go into the middle. I think it's a fun effect. I used to spend $38 a tube for Estee Lauder Sumptuous extreme- which was the absolute bomb- BUT it irritated my eyes. Same with Mac Stack- another great product= but too harsh for me and much eye rubbing. If you give this a little love and patience- it won't let you down.

I have sensitive eyes and on top of that my job requires me to look at a computer all day. Staring at a screen for long periods of time slows down our reflexes - we blink less and tear production is reduced which then result in tired, dry eyes. Flaky mascara that irritated my eyes made this even worse. If my eyes aren't so dry that I have to put eye drops in them, I would be tearing up excessively because of some kind of irritation. Since I also have oily eyelids, I always went for waterproof mascara. If I couldn't find the waterproof version for it then I didn't bother because the washable ones have just always transferred on my bottom lids. When I started noticing that my eyes felt even worse than "usual", I did some research on what could work for sensitive eyes like mine. I found a few that seemed like they were exactly what I wanted - except for one thing: the price point... That, and I was in a hurry to just replace the mascara I'd been using but I wasn't about to go hunt for each suggested mascara that I might not even find in the stores. I decided on this. This is way cheaper than what they have at my local drugstore. It is sold at around $7-$8 depending on which drugstore you try to find this at. This mascara is washable. It does not transfer despite my oily eyelids but it will run a little bit if you sweat a lot and if you put in eye drops then you definitely will have panda eyes. Washable mascara just doesn't hold a curl as well as most waterproof mascaras do, and that is because of the formula. Even so, this still does a pretty good job. At the end of the day my eyelashes are still curled and not weighed down - like some washables tend to do. It doesn't make my lashes look stiff, it doesn't clump, and it doesn't flake - which makes it great for sensitive eyes. I will note that I do not load up my lashes way too much in the first place. My eyelashes are naturally long but are not thick so it looks sparse in some areas. This does exactly what it says, it thickens them and adds the volume that I want. My eyes feel more comfortable since I have started using this. I do not rub my eyes as much, they haven't gotten red from being extremely dry and I haven't teared up from any form of irritation from the mascara. Although this product works for my sensitive eyes it might not work for everybody else, what causes irritation and what doesn't is different for everyone.

I’m a fan of makeup. When I was young, I wore a lot of cosmetics on my face. Now I am in my mid-40s. This fact has changed my habits in buying any makeup. The high-quality product and natural look are more pleasant to me than a ton of cosmetic on my face. I think this mascara is a good quality. It does stay in place for almost all day and it does easy to wash off. When I pick a mascara, the brush is the first thing I look at. If you want to get the full length and clean look eyelashes you need to buy a mascara with long bristles or classic straight cone. I have the long natural eyelashes. In spite of this, I prefer to buy a mascara that provides me the volume and emphasizes the full length of my eyelashes. Almay’s mascara does the job. It has a great price. However, it does not last long. I used this product 3 times per week. After one month of using it, the mascara has dried. Also, it does not make your eyelashes longer than they really are (see my pics). My old mascara from another brand last about a year with a daily use. So I am not sure about purchasing this product again.

I’ve been loving this mascara—it makes my lashes look so much thicker without that heavy, clumpy feel. It glides on easily, stays put all day, and never irritates my sensitive eyes. It’s the one I keep reaching for every morning, I have a few different brands but I like this one the most.

Great mascara. No clumps. Looks natural. Doesn't irritate my eyes. Definitely will continue to purchase.

I purchased this because I needed something hypoallergenic when I started reacting to my old standby, Lash Blast. It's fine, does not irritate my eyes, does not clump badly. The one odd thing is that whenever I get a face full of steam (opening a hot oven or pot of boiling something) this mascara gets very sticky suddenly. Once it basically glued my eyes shut without warning. Another time a strand of my hair was caught in it and when I brushed it out of my face, I lost a couple of lashes. So basically, don't wear this if you have to do any cooking - otherwise it's good.

Love this mascara and have been using it for years. It covers my thin light eyelashes so it looks like I have lashes.. Resonably priced. It's not waterproof but I don't want that. Waterproof it too hard to get off withoug losing some eyelashes. This stays in place and comes off very easily. It's the one I always reach for.

I have strawberry-blonde eyelashes. If I'm not wearing mascara, you don't see them. I was using Essence, which is a great mascara, and while it lengthens and thickens, it kind of gives you that caked on look. At least, it did for me. The Almay mascara also lengthens and thickens, BUT it looks SO much more natural -- no caking (or smudging, which the Essence did do -- even the waterproof). Also, this is way, way, way easier to remove. Lastly, I have sensitive eyelids and this mascara does not cause an allergic reaction, which is a huge plus.