






💥 Turn heads with French Cognac brilliance that lasts and nourishes!
Adore Shining Semi Permanent Hair Colour in 52 French Cognac delivers vibrant, salon-quality color with a nourishing aloe vera formula. Free from alcohol, peroxide, and ammonia, it ensures a gentle yet long-lasting shine activated in just 15 minutes of heat processing. Designed for professional use, this semi-permanent dye maintains freshness for up to 12 months after opening, making it the perfect choice for millennials seeking bold, healthy hair transformations without compromise.



















| ASIN | B004M5YDL6 |
| Benefits | Shine Enhancing |
| Best Sellers Rank | 570 in Beauty ( See Top 100 in Beauty ) 8 in Semi-Permanent Hair Colour |
| Brand | Adore |
| Brand Name | Adore |
| Colour | Beige |
| Container Type | Bottle |
| Customer Reviews | 4.0 out of 5 stars 35,905 Reviews |
| Full Cure Time | 15 Minutes |
| Global Trade Identification Number | 00661157104050 |
| Hair Color Permanence | Semi-Permanent |
| Hair Type | All |
| Hair type | All |
| Item Form | Lotion |
| Item form | Lotion |
| Item height | 13 centimetres |
| Manufacturer | Adore |
| Material Features | Semi-permanent |
| Material Type Free | Alcohol Free |
| Number of Items | 1 |
| Package information | Bottle |
| Product benefits | Shine Enhancing |
| UPC | 748616853299 661157104050 |
| Unit Count | 118.0 millilitre |
C**T
Highly recommend!
I normally use crazy colour but found it pretty useless lately because it just wasn't sticking to my hair. So delighted I came across this product! The reviews said it was good so went for it, and wow what a result! Easy to apply (thin gel consistency that actually coats hair really well). I used way less than I normally would with Crazy Colour, and got a much better spread of deep, intense colour from this than I actually thought possible. Maybe the heat processing or just a far superior product to CC. Haven't washed it yet but semi's aren't meant to be permanent so it wouldn't surprise me if it washes out a bit. Lovely colour, great product, will definitely buy this again and again!
S**W
Good Results
I've used this hair dye in various colours over the years. I used 2 bottles this time as I have medium length locs. The method I used was to apply the 2 bottles to clean, DRY hair. Leave it on for one hour, rinse with lukewarm water, then pour diluted conditioner over the hair (2-3 squirts of conditioner in 200ml of water) and leave for a few minutes. Rinse with lukewarm water again, put on a towel for 15-30 minutes, and finally blow dry hair on the lowest heat. I did NOT use shampoo during the application/rinsing process, but I washed my scalp with shampoo 5 days later. The colour has taken really well, as my hair was a medium brown. The photos don't do it justice, but you can see the purple shine in good lighting. My hair looks shiny and healthy and the colour has stuck. Be aware the colour can transfer onto pillow cases, etc. until the hair is washed a few times. It is a messy process dying locs, and there will be some cleaning to do after. The dye will stain lighter coloured fabrics. I usually do the petroleum jelly around the hairline, but couldn't be bothered this time, and found a baby wipe cleared any dye residue from my skin. I typically lay a large plastic bag/bin bag in the bath to reduce the mess. Overall very happy with the results and quality of the product. Update: 2 weeks and 2 hair washes later, the purple is more visible, vibrant, and my hair still looks healthy.
D**Z
Hairdye freak approved!
Beautifully vibrant dye! I used this along with other adore products a wee while ago to dye my own hair at home. It smells nice unlike other hairdyes which usually reek. It didnt dry out or damage my hair at all. It lasted me two touch ups and kept perfectly.
J**O
DON’T BUY
I’m afraid this was a waste of time and money - the dye itself wasn’t the easiest (no gloves provided) and the results after three washes was quite frankly soo disappointing - I wouldn’t recommend this to anyone x
T**X
Red look in the sun but black indoor
I used the shade Ruby Red, and overall, I really liked the results. This product is great if you’re looking for a red tint that shows up in the sun but still looks black indoors. My hair was fully black, and after dyeing it, the change was subtle—barely noticeable inside, but the red tones show up nicely in sunlight. The application was pretty easy. The formula is quite liquidy, so it spreads well through the hair. The smell was strong—definitely chemical—but it didn’t bother me too much. To me, it just smelled like a really strong shampoo. I left the dye on for about 80 minutes and used my blow dryer on a gentle setting for around 2 minutes during that time to help the dye settle in. After rinsing (I only used water, no shampoo), I straightened my hair the next day and noticed a nice shine. My hair looked nice overall, although the ends did feel a little drier—which is expected when using dye. One thing to note: the dye did stain my clothes a bit after washing my hair, so be careful with towels and shirts afterward. If you’re hoping for a bold red look indoors, I’d suggest bleaching first. But if you want a more subtle red tint that only catches the light outside, this is a good option. I’d use it again for a low-maintenance pop of color.
J**S
Meh
Firstly completely ignore the instructions on the bottle (shampooing afterwards will strip the colour and its only a temporary so it will only last a few washes) and make sure you have some gloves handy because it doesnt come with any, I put it on over dry clean hair and left for half an hour, rinsed off and conditioned the second time as the first time i followed instructions on bottle and it barely did anything. Im using the 121 jet black over faded red dye, The first bottle I tried smelt really good and the colour came out pure shiny black but only lasted a couple of washes before fading at the roots, the second bottle however smells completely different and I wonder if the formula has changed as its runnier. Its okay for if you want temporary colour or to help remove another colour but I wouldnt rely on it for long lasting result's as its a SEMIPERMINANT/TEMPORARY and none of this type of hair dye lasts more than a few washes
O**Z
PERFECTTT!!
HOLY HELL THIS IS SO GOOD. its bright as anything and comes out as an even colour even when the base is afew diffrent colours in spots. This blue is vibrant easy to apply and looks absolutely amazing. Easy to wash out to clear and honestly is true to the colour on the bottle AND THE BEST PART it leaves your hair silky smooth This will be my go to from now on 10/10
D**N
good would buy again
don't follow bottle instructions of shampooing it washes it off, i left mine on for hours and now it's perfect jet black blue tint super dark it doesn't like to stick to certain hair extensions, but not tried it on natural undyed hair
Trustpilot
2 weeks ago
1 week ago